Friday, April 16, 2010

My First Blog Response

Dr. Sue Antell of Forensic Neuroscience, a tenant at Boca Commerce Center writes:

Hey Ken,

I don’t Facebook, Twitter, U-Tube or Blog. I cannot imagine how “social media” could offer me anything except another way to burn up hours that I already have too few of. For those of us who refuse to be dragged into a endlessly (pointlessly?) connected world where everyone is a philosopher (or rumor mongerer depending upon your take), I do hope you will continue sending us messages via that ancient late 20th –early 21st century technology known as EMAIL!!!

My response:

I’ll continue to send what I hope is useful information via e-mail or whatever means possible. If you look out your window, you may see me sending smoke signals – we just want to try to get our message out. You should check out the link to the Southpark episode which also expresses your sentiments. My daughter tells me they will remove the new episode from the site for 3 weeks after this Wednesday.

You're going to have to wait 3 weeks before the Southpark Episode goes back online. But it echoes Dr. Antlell's sentiments.

Social Media is here to stay. To some it will be a major time waster, some people will get so immersed in their online virtual life that they may lose touch with their actual life; and we will see cases of cyber stalking, cyber bullying etc.

But Social Media has the ability to be a very useful tool both in our personal life and for business. In simple terms it is a new media source just like TV, Radio and the Internet. There is good TV and bad TV, good websites and bad ones as well as good publications and bad ones. But Social Media must be considered as a component in any marketing effort. We hope to be able to be one of the organizations that uses Social Media in a positive way.

And yes, we will continue to use e-mail and I may occasionally even write a letter.

By the way, Dr. Sue Antell is at http://forensicneuroscience.net/

Dr. Antell has a very specialized practice where she tests and evaluates brain function in connection with various disabilities.





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